They wanted more fashion. They wanted more product details. And that’s exactly what we gave them. We combined multi visual fashionscapes of inspirational personalities, with some chic styling and striking set design. All of this produced a campaign for the cool business travellers who like to stay hands free and ahead of the game. We also created an interactive mobile feature where the product could be played with, twisted and turned to take in all of the details.
Creative Director: Vicky Lawton / Photographer: Rankin / Production: Rankin