To launch the new Panasonic Lumix S series - Brave agency captured all of the behind-the-scenes action on my latest Spktrm Beauty photo shoot using their latest camera. I wanted to work with the brand Spktrm because of their pledge to strive for real and diverse beauty, with all of their imagery being retouch-free. Sounds like a good way to show off a new camera?
We cast the talent through Spktrm's own Instagram page, finding the real fans of the product and what it stands for. Using bold block colours in the styling (a nod to the namesake) this collection of imagery is about a celebration of diversity.
Creative Director: Vicky Lawton / Photographer: Vicky Lawton / Production: Tonic Reps